THE INCORPORATED

Born in Seattle, based in Los Angeles and distributed around the world, THE inc. has made a name in contemporary menswear by presenting rebellious yet sophisticated silhouettes.
Each collection drags classic cultural constructs through a process of distortion and re-construction, creating product that is half street, half art and half Fashion.
Built for the young person who wants to stand out and stand for something, THE inc. represents a new perspective on style, clothing and culture.

THE Inc.

QUARANTINE RUNWAY Show Los Angeles

The History of THE Inc. by Mark

"BODY RITUAL OF THE NACIREMA." Collection 1

In early 2016, we officially released our first collection. I took the inspiration from one of my Sociology classes. We read this paper by Horace Miner and it kind of blew my mind. I wanted to explore the US from a different perspective. I took classic ideas like AMERICANA, AMERICAN ART and the AMERICAN JUSTICE SYSTEM and expressed my thoughts about them through the pieces in the collection.

"DON’T STOP THE CARNIVAL." Collection 2

Was based on a book by Herman Wouk (which I never read, but there’s a musical version by Jimmy Buffett that I love). The collection was about my road trip to California, a road trip I took to continue “the carnival” as I called it. The road trip to save The Incorporated, to keep this crazy dream going. As always, we shot with a bunch of friends. We were still up in Seattle at the time. Still some of my favorite stuff we have done.

"TYPE BEAT." Collection 3

Our FW17 collection. It was looking at the idea of “sampling” and the abundant “biting” that was happening at the time in the culture at large. This was our last collection that we made before moving to Los Angeles, so it was a special one.

“DEBUT ALBUM.” Collection 4

I had just moved to LA and was hanging at Cali’s studio and got this weird idea for a lookbook, so I asked him to model and Jerald to shoot it. Seriously two of my favorite artists, I felt suuuuper lucky. The idea was for Cali to wear the entire collection, then take it off one by one. It was a smashing success, @lucaschemotti came by and shot a video.

"THE PATRON SAINT OF LOST CAUSES." Collection 5

Was originally called BLONDE VS. BLONDE but on the day before we started sampling, I had a long talk with @brendanfowand decided to change the name. I came up with The Patron Saint of Lost Causes which is my confirmation Saint (St. Thaddeus Jude). This was one of our first completely cut and sew collections. Was also the first time we tried doing a runway presentation. We recruited a bunch of our friends and just did it through our studio with our bedrooms as the fitting rooms.

"THE CEMENT SHOE HOTEL." Collection 6

The tag line for our hotel was “Come drown with us.” Our HQ is in the American Cement Building so that’s where it originated. Yatta, yatta, yatta.

"ALMOST CUT MY HAIR." Collection 7

We shot the lookbook in the studio while we were working and had some friends over. Go listen to the song of the same name by Crosby, Stills and Nash to understand the concept...

For our FW19 Runway Show, we again invited all our friends, family and clients into the studio. These runway shows are a ton of work and I can only say thank you a thousand times for everyone supporting and helping out.

"BLESS THIS MESS." Collection 8

Arrives on our online store and in retailers on February 26th 2020. This collection looks at the beauty and the mess inside the many unique families in the United States. My grandma had a little piece of art that read BLESS THIS MESS in the kitchen and thinking back, I realize now that there was the mess of the dishes and the laundry, but all the bigger, less obvious messes that families go through over the years. So that’s what it’s about.“RE-AMERICANA” is the process of taking classic “American” tropes, characters, messaging, heroes and information and revising it to account for the actual experience of growing up and living in the United States.

Definition is a work in progress.

"THE GOOD, THE HARD TIMES" Collection 9

“It was the best of times, it was the worst of times…” 

Watch out our runway show!

Love.

x

Mark, The Inc.

Retailers.

GR8, Isetan, Royal Flash, Ayin & more. 

THE INC. Official website: www.theincorporatedclothing.com

IG: THEInc.